Tools, training, and a tight-knit community for independent marketing professionals.

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If you’re not getting clear value, I don’t want your money. Notify me within the first 30 days and I’ll refund your membership fee in full.

Testimonials

“I started my business 2 years before working with Kevin. After a great start and lots of referrals, the business started to slow down, and I realized I had no idea how to grow it outside of “being lucky”.

I interviewed 5 potential coaches before choosing Kevin. I was looking for a real coach who would be there for me, push me out of my comfort zone and offer real impact; most of the other coaches either sold a pre-made program without many touchpoints or an approach based more on intentions than actions.

Since working with Kevin, I can actually say that I own my Sales funnel. Leads are coming in, I went from 0 prospects to a pipeline worth $40,000/ month. But the biggest change is my mindset; I went from feeling like a fraud to feeling like an entrepreneur, and it shows in everything I do.

This was the best investment I ever made.
—Émilie Carignan, Product Marketing Consultant

Before working with Kevin, my head was a complete mess.

I’d spent the past couple of years trying to build a solo business, promoting my brand on social, building an audience, and even though the vanity metrics looked good, I felt like I was getting nowhere. I was jumping from tactic to tactic, constantly tweaking and switching positioning, not winning the work and attention I felt was due. I was picking up work, but it was low-priced, adhoc and broad.

I felt like a fool as well. I’m supposed to be good at this. I’m a marketer, but I just couldn’t see the wood for the trees in my own marketing.

I decided to work with Kevin to help introduce some objectivity. I needed someone with marketing expertise who was a marketing expert himself, experienced in working with marketing consultants, and could get to know me well enough to give me the advice specific to where I want to go.

I think within 3 months of working with Kevin, I pulled in $9k of recurring revenue doing the work with the kind of clients I want to work with. I’ve got clarity on what my strengths are, my positioning, and a clear content plan to go out and deliver. This is just the start.

Kevin is calm, thoughtful, and generous. Basically, everything you’d want in a mentor.

This was absolutely one of the best business decisions I’ve ever made.

—Liam Curley, Content (“Insight”) Marketing Strategist

“Within a relatively short period of time, Kevin legitimately transformed my consulting business.”
—Doug Jones, Fractional CMO

Within six months, I doubled my already six-figure business, increased my average retainer size by 33%, and phased out of most of the tactical execution work I was doing before.”
—Mark Evans, Advisor and Fractional CMO

I recently lost a whale client, which was a huge blow to my income.

I returned to the drawing board, trying to figure out what to do next. But figuring out the next step was overwhelming. That’s when I reached out to Kevin for help.

He invited me to one of his group coaching calls. My most important takeaway? I was thinking too small. Kevin and everyone on the call guided me step by step, helping me clarify the offer I wanted to create.

I realized I didn’t have to stay stuck as a freelancer doing everything by hand. Kevin showed me how I could step into an advisory role or even position myself as a Content Producer/Director—someone who ensures that all the content aligns with a brand’s tone and strategy.

After the call, my mind was buzzing with ideas. Honestly, I am overwhelmed by his generosity.

— Pranav Kale, Content Strategist

I didn’t like the approach of many coaches out there but I immediately connected with Kevin.
—Theo Ohene, Growth Advisor

“I was impressed with Kevin’s structured approach to consulting. He provided practical frameworks that helped me shape my offering. Now I have a roadmap to keep making progress.”
—Stéphane Franceschini, Marketing Strategist

Going from in-house to fractional over the last few months has been like drinking from a firehose and it wouldn’t have been possible with the support/help from @kevincwhelan. If you’re doing consulting, advising, etc. or trying to, do yourself a favor and check him out.
—David Hoos, Advisor and Fractional CMO

“I managed to grow from being a freelancer with 1 agency client, to becoming an agency with 3 clients and contractors working for me in the space of 3 months.”
—Araminta Robertson, Content Marketer

“When I started working with Kevin I was charging $500 for website builds. One year later, I was selling websites for $7,000 and it’s only grown from there [to $10k+].
—Luke Netti, Webflow Designer

@kevincwhelan’s thoughts on this have been hugely formative. I’ve dug deep into your canon, Kevin! Thank you.
—Jordan Mogck

“As a graphic designer, I’ve been struggling to understand how I can transition into advisory services and how to position them. The workshop turned it all around for me. I sold my first advisory service within a month after it, tripling my usual hourly rate. “
-Veranika Lemeshava, Graphic Designer

“I had a sales call this morning and it was the most confident I’ve been… in explaining what value I offer.”
—Kristen W., Fractional CMO and Advisor

The Mentorship is a goldmine of digestible nuggets of real-world insight from somebody who’s earned his stripes in the marketing world.
—Taylor Mason, Content Strategist

In those 2 months, I’ve learnt more about marketing than I did at 4 years of college and one year in an agency.
—David J., Aspiring Consultant

When I first approached you with what I thought was a simple inquiry, I had no idea it would lead to such thought-provoking conversations.
—Barb H., Marketing Consultant

As an agency owner, I struggle with separating strategy and execution along with being another “me too” agency. Thanks to Kevin’s invaluable insights, I’ve been able to start that separation of strategy and execution [which has] helped build stronger trust between my clients and I, structure more profitable engagements and scale my agency faster
—Jordan Choo, Agency Owner