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Guest Experts

The 5 Lightbulbs Copywriting Framework with Billy Broas

About 1 hour with Q&A · with Billy Broas

The Five Lightbulbs model creates a supportive structure for your marketing message. Using this system, the messages you write provide value to your prospect and tie back to your core messaging.

Billy Broas is a marketer and copywriter who has worked with some of the top online course creators and coaches, including Tiago Forte, David Perell, Ali Abdaal, and Ryan Deiss.

What this session covers

  • Draw the framework along with Billy — bring something to draw with
  • Run your product, or a client’s, through the framework and see how it strengthens the message
  • Hear how Billy is using the framework with clients, and his vision for where it goes next
  • Why it means more serious buyers, fewer tire-kickers, and less friction when the pitch is finally made

Included with the Library

This session is one of 37 workshops in the Indie Strategist Library, along with the Advisor Operating System templates and the private community. One payment, yours for good.

Get Lifetime Access — US$499 One-time payment · 30-day guarantee

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