This work is hard
Passion doesn't make the work easy. Pick a niche you're intrinsically driven to help, or you won't stay long enough to get great at it.
Kevin C. Whelan
No matter what you do, the work will be hard.
You may love marketing. You probably have a passion for your craft.
And yet, it’s still work. No matter what.
If you’re not working with people you are intrinsically driven to help, you won’t be able to sustain the work long enough to be the best at it.
And you want to be the best at what you do.
Choose your niche wisely.