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Everything you encounter is a content idea

Almost everything you run into during client work is a content idea. If you are completely stumped, you are not paying close enough attention.

Kevin C. Whelan

When you’re a consultant, almost anything you encounter is a potential content idea.

Teach someone something in a consulting project? Teach it on your blog.

Learn something new while you were working? Put it on social media.

Make a mistake somewhere? Share the lesson.

Run into some good marketing? Use it as an example.

Someone ask you a thought provoking question? Answer it for the public.

See something random on your desk? Tie it into a lesson in a unique way.

There are content ideas everywhere. Keep your eyes peeled and a notebook ready, and you’ll never run out of ideas.

If you’re completely stumped, it’s because you’re not looking hard enough.