Not niched down enough
If blog topics never come to you and writing feels like a slog, the problem usually isn't the writing. You're probably not niched down enough.
Kevin C. Whelan
Do you keep meaning to write for your blog but never get around to it?
And when you do sit down to write something, are you stumped about where to start?
If so, there’s a good chance you’re not niched down enough.
The smaller you focus, the easier the topics will flow.
In fact, all of your marketing will come more easily to you.
Counter-intuitive but true.